704 Games – Nascar Heat 3

We did not pass up the opportunity to partner up with 704Games and @nascar to create the cover art and visual language for Nascar Heat 3. The cover features 12-time Monster Energy Nascar Cup Series Champion @teamhendrick along with the team’s star drivers @chaseelliott9 @jimmiejohnson @alexbowman88 @williambyron. Their collective energy inspired our creative.

#COVERART #GAMING #CREATIVEDIRECTION #BRANDIDENTITY #VISUALDIRECTION #ARTDIRECTION #GRAPHICDESIGN #VISUALIDENTITY #PACKAGING #NASCAR #VROOMVROOM