Under Armour - greatest (tee) ever
We had the amazing opportunity to partner up with Under Armour and work with Tom Brady, aka: the GOAT, on a new campaign to launch to market UA’s latest innovation, the "Greatest (Tee) Ever". We were tasked to develop and execute our creative during the COVID pandemic in order to launch in time for the product release. With uncertainty lurking at every turn, we were able to deliver digital assets, retail layouts and provide A-list influencers with a custom design swag box. In uncertain times, people need to be adaptable. This is a story about being ready for anything and using change to make yourself better. It goes without saying, we're really proud of the end result.
This one's for the books - no doubt! LFG!!
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